My Experience With A Celebrity Hair Stylist | SMF Hair

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On Sunday I paid a visit to Samm Mccarthy Fernandez, owner of SMF Hair in Henley. Samm has over 10 years experience in the hairdressing industry and the word on the grapevine was that he was 'the best in the business'. Samm has done the hair of some of Hollywoods favourites, such as Leigh-Anne Pinnock from Little Mix, Carol Decker from Tpau & Philip Schofield's wife. Samm has also done hair for MTV, Vogue, Your Wedding Magazine & multiple music videos, so I was reassured I was in good hands (no pun intended!).

You may have seen in my vlog that I have a (very pathetic) phobia of hairdressers. I feel like everyone seems to have their 'go too' hairdresser that they can't live without. For 25 years I have been searching for my dream hairdresser so I was extremely excited to have the opportunity to visit Samms hair salon.

Draped in designer goods, Samms fashion was as impeccable as his hairdressing skills...the word fabulous sprung to mind when I walked through the door. I was whisked into his gorgeous salon chair which sat in front of a huge intricate ornate mirror, I had a glass of bucks fizz in my hand within minutes.... I liked him already. 

I had a few 'hair inspo' images on my phone to show Samm. I feel like every time I used to show previous hairdressers images of how I wanted my hair they'd push back and tell me it 'wouldn't be possible' or they would 'do their best', Samm on the other hand said 'leave it with me' and ran off to mix up my colour- legend. 

The salon was run like a well-oiled machine, and I really appreciated the time and effort they had gone through to make the salon feel warm and comfortable that day, the interior was gorgeous- you will see what I mean when you visit the salon yourself. I explained to Samm about my hair struggles, if you want to know more about my hair journey look my hair vlog I did a while ago. My hair, unfortunately, falls out due to stress so for the last year I have been spending hundreds on hair products & supplements to get it back to its original state. Samm recommended the L'Oreal Biotin Shampoo & Conditioner to me and gave me some products to try which I was thrilled about. Biotin was actually one of the supplements that I have been taking for the last year to help my hair grow. 

Samm and his team in the salon offer a huge range of services but if you want to achieve exactly what I had I have listed the costs below for you. I am also hosting a giveaway with @smf hair on Instagram to win a free cut & colour with Samm and his team, check out the details below on how to enter.


What I Had Done..

Colour- £89

Smart Bond treatment - £15

Toner - £10

Hair Cut - £55



Have You Entered My Giveaway?

The Prize- a complimentary booking in the SMF Hair Salon by Samm or one of his team for colour and a cut. 

-Like my Instagram hair pic

-Follow @lefashionfetish + follow @SMFhair

-Tag a friend in the comments below!


Email for bookings or visit the website below;

Follow them on Instagram- @smfhair

Follow them on Facebook - SMF Hair


Everyone's first visit to the salon gets 20% off!